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245 1 _aManaging visitor attractions.
700 _aFyall, Alan; Garrod, Brian; Leask, Anna; Wanhill, Stephen
260 _aAmsterdam, UK :
_bElsevier Ltd,
_c2008.
250 _a2nd
300 _axix, 364 p. : ill.:
300 _c24 cm.
500 _aIncludes index
020 _a978-0-7506-8545-0
650 _aTourism
_xManagement
650 _aRecreation
_xManagement
050 _a338.4791068 M31
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953 _pHED4005
546 _aEnglish
953 _cCollLib
505 _aIntroduction: The role and nature of visitor attractions: The Nature and Purpose of Visitor Attractions; Interpreting the Development of the Visitor Attraction Product; Developing visitor attraction provision : Economic Aspects of Developing Theme Parks; Creating Visitor Attractions in Peripheral Areas; Visitor Attraction Development in East Asia; Public Transport as a Visitor Attraction; The management of visitor attractions: Authenticating Visitor Attractions based upon Ethnicity; Managing Visitor Impacts; Seasonality: The Perennial Challenge for Visitor Attractions; Management Challenges for Religion-based Attractions; Visitor Attractions and Human Resource Management; Marketing visitor attractions: Marketing Challenges and Opportunities for Heritage Tourism; World Heritage Sites: Managing the Brand; Competitive Theme Park Strategies: Lessons from Central Florida; Marketing Visitor Attractions: A Collaborative Approach; Future trends: Rediscovering the Imagination: Meeting the Needs of the ?New? Visitor; A National Strategy for Visitor Attractions; The Future of Visitor Attractions
520 _aVisitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. This book tackles topics that include: the role and nature of visitor attractions; the development of visitor attraction provision; and, the management of visitor attractions
591 _a1
336 _aText
337 _aUnmediated
338 _aVolume
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_b2015-04-07 23:18:23
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_e2015-04-07 23:18:23
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