| 000 | 00892nam a2200313Ia 4500 | ||
|---|---|---|---|
| 005 | 20260803094101.0 | ||
| 008 | 251212s2010 xx 000 0 und d | ||
| 245 | 1 |
_aMarketing management : _ba customer-oriented approach / _cKenneth E. Clow. |
|
| 100 | _aClow, Kenneth E. | ||
| 700 | _aBaack, Donald | ||
| 260 |
_aThousand Oaks, CA : _bSAGE, _c2010. |
||
| 300 |
_axxxviii, 537 p.: _bcol. ill. |
||
| 300 | _c29 cm. | ||
| 500 | _aIncludes bibliographic references and index | ||
| 020 | _a9781412963121 | ||
| 650 |
_aMarketing _xManagement |
||
| 050 | _a658.8 C62m | ||
| 943 |
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| 953 | _pHED4068 | ||
| 546 | _aEnglish | ||
| 953 | _cCollLib | ||
| 591 | _a1 | ||
| 336 | _aText | ||
| 337 | _aUnmediated | ||
| 338 | _aVolume | ||
| 942 |
_2lcc _cBK _arizal _b2015-04-07 23:18:23 _drizal _e2015-04-07 23:18:23 |
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| 998 | _a4598 | ||
| 999 |
_c4580 _d4580 |
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