000 00853nam a2200313Ia 4500
005 20260803094134.0
008 251212s2009 xx 000 0 und d
245 1 _aMarketing :
_bthe core /
_cRoger A. Kerin.
100 _aKerin, Roger A.
700 _aHartley, Steven W.; Rudelius, William
260 _aNew York :
_bMcGraw-Hill/Irwin,
_c2009.
300 _axli, 493 p.:
_bcol. ill.
300 _c28 cm.
500 _aIncludes index
020 _a978-0-07-338106-0
650 _aMarketing
050 _a658.8 K45m c2009
943 _b0
_c0
_d0
_e1
_f0
_g2
_h0
_i0
_j0
944 _b1
_c1
_d0
953 _pHED4283
546 _aEnglish
953 _cCollLib
591 _a0
336 _aText
337 _aUnmediated
338 _aVolume
942 _2lcc
_cBK
_arizal
_b2015-04-07 23:18:34
_drizal
_e2015-04-07 23:18:34
998 _a7133
999 _c7112
_d7112