| 000 | 01005nam a2200337Ia 4500 | ||
|---|---|---|---|
| 005 | 20260803094016.0 | ||
| 008 | 251212s2006 xx 000 0 und d | ||
| 245 | 1 |
_aService marketing management : _ba strategic perspective / _cHans Kasper. |
|
| 100 | _aKasper, Hans | ||
| 700 | _aHelsdingen, PIet van, Gabbott, Mark | ||
| 260 |
_aEngland : _bJohn Wiley & Sons Ltd., _c2006. |
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| 250 | _a2nd ed. | ||
| 300 | _axii, 554 pages | ||
| 300 | _c26 cm. | ||
| 500 | _aIncludes bibliographic references and index | ||
| 020 | _a978-0-470-09116-6 | ||
| 650 |
_aService industries _xMarketing _xManagement |
||
| 650 |
_aCustomer services _xMarketing _xManagement |
||
| 050 | _a658.8 K15s | ||
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_b0 _c0 _d0 _e1 _f0 _g4 _h0 _i0 _j0 |
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| 944 |
_b1 _c1 _d0 |
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| 953 | _pHED0627 | ||
| 546 | _aEnglish | ||
| 953 | _cCollLib | ||
| 591 | _a1 | ||
| 336 | _aText | ||
| 337 | _aUnmediated | ||
| 338 | _aVolume | ||
| 942 |
_2lcc _cBK _arizal _b2015-04-07 23:18:09 _drizal _e2015-04-07 23:18:09 |
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| 998 | _a983 | ||
| 999 |
_c968 _d968 |
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