Strategic management in tourism and hospitality w/ total quality management /Don M. Magpantay, Agusto R. Matias and Angelie Marie L. Vizconde.

By: Contributor(s): Material type: TextTextPublication details: Quezon City : Edric Publishing House, 2021.Description: 124 pages; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9786218179547
Subject(s): LOC classification:
  • 338.4791068 M2759 2021
Contents:
The Nature of Strategic Planning -- The Business Vision and Mission -- Analyzing a Company`s External Environment -- Analyzing a Company`s Resources and Competitive Position -- Crafting Strategy: the Quest for Competitive Advantage -- Strategy Analysis and Choice -- Executing the Strategies: Managment and Operations Issues -- Executing the Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues -- Corporate Governance and Ethics -- Total Quality Management Systems: Hospitality and Tourism Management
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Holdings
Item type Current library Call number Status Barcode
Books Books FEU - Cavite Higher Education HED Library FIL 338.4791068 M2759 2021 (Browse shelf(Opens below)) Available HED6408

Includes bibliographic references

in English

The Nature of Strategic Planning -- The Business Vision and Mission -- Analyzing a Company`s External Environment -- Analyzing a Company`s Resources and Competitive Position -- Crafting Strategy: the Quest for Competitive Advantage -- Strategy Analysis and Choice -- Executing the Strategies: Managment and Operations Issues -- Executing the Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues -- Corporate Governance and Ethics -- Total Quality Management Systems: Hospitality and Tourism Management

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