International marketing /
Cateora, Philip R.
International marketing / Philip R. Cateora. - 14th - Boston, MA : McGraw-Hill Irwin, 2009. - xxxi, 711 p.: col. ill. 28 cm.
Includes index
English
978-0-07-128838-5; 978-0-07-127099-1
Export marketing
International business enterprises
658.84 C28i
International marketing / Philip R. Cateora. - 14th - Boston, MA : McGraw-Hill Irwin, 2009. - xxxi, 711 p.: col. ill. 28 cm.
Includes index
English
978-0-07-128838-5; 978-0-07-127099-1
Export marketing
International business enterprises
658.84 C28i