Principles of marketing / (Record no. 10046)

MARC details
000 -LEADER
fixed length control field 01036nam a2200349Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260803094212.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 251212s2016 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789814718578
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.8 K84p c2016
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 1# - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc. Philip Kotler and Gary Armstrong.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Pearson Education South Asia Pte. Ltd.,
Date of publication, distribution, etc. 2016.
250 ## - EDITION STATEMENT
Edition statement 16th edition; Philippine edition
300 ## - PHYSICAL DESCRIPTION
Extent 731 pages:
Other physical details illustration
300 ## - PHYSICAL DESCRIPTION
Dimensions 27 cm.
336 ## - CONTENT TYPE
Content type term text
337 ## - MEDIA TYPE
Media type term unmediated
338 ## - CARRIER TYPE
Carrier type term volume
546 ## - LANGUAGE NOTE
Language note in English
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Includes appendices, glossary, and index.
591 ## -
-- 0
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary,
Relator term author
944 ## -
-- CIR
943 ## - EQUIVALENCE OR CROSS-REFERENCE--COLLECTIVE TITLE [OBSOLETE] [CAN/MARC only]
-- 0
-- 0
Date of treaty signing 0
-- 1
Date of a work 0
Miscellaneous information 0
Medium 1
-- 0
-- 0
944 ## -
-- 1
-- 1
-- 0
953 ## -
-- SH0091
953 ## -
-- Senior High School Library
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Institution code [OBSOLETE] lisuga
-- 2018-02-23 16:00:10
-- lisuga
Edition 2018-02-23 16:00:10
998 ## - LOCAL CONTROL INFORMATION (RLIN)
MyRDA biblio 10104
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     FEU - Cavite Basic Education FEU - Cavite Basic Education BED Library 12/21/2025 CIR 658.8 K84p c2016 SH0091 06/18/2026 12/21/2025 Books