The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / David Meerman Scott.

By: Material type: TextTextPublication details: Hoboken NJ : John Wiley & Sons, 2010.Description: xxx, 289 p; 23 cmContent type:
  • Text
Media type:
  • Unmediated
Carrier type:
  • Volume
ISBN:
  • 978-0-470-54781-6
Subject(s): LOC classification:
  • 658.872 Sco81n
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