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Reinventing interactive and direct marketing : leading experts show gow to maximize digital ROI with iDirect and iBranding imperatives / Stan Rapp.

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TextPublication details: New York : McGraw-Hill, 2010.Description: xiii, 238 p.: ill; 24 cmContent type:

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Item type	Current library	Call number	Status	Barcode
Books	FEU - Cavite Higher Education HED Library	658.872 R27r (Browse shelf(Opens below))	Available	HED3794

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Previous	658.872 M59p Principles of internet marketing : new tools and methods for web developers /	658.872 M59p Principles of internet marketing : new tools and methods for web developers /	658.872 P22 Digital marketing : strategies for online success /	658.872 R27r Reinventing interactive and direct marketing : leading experts show gow to maximize digital ROI with iDirect and iBranding imperatives /	658.872 Sa17 The social media bible : tactics, tools, and strategies for business success /	658.872 Sco81n The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly /	658.872 So44e Engage! : The complete guide for brands and business to build, cultivate, and measure success in the new web /	Next

Includes index

English

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