Services marketing: people, technology, strategy / Christopher Lovelock.

By: Material type: TextTextPublication details: Singapore : Pearson Education South Asia, 2008.Edition: 6thDescription: xx, 648 p.: ill; 26 cmContent type:
  • Text
Media type:
  • Unmediated
Carrier type:
  • Volume
ISBN:
  • 13: 978-981-06-9895-9
Subject(s): LOC classification:
  • 658.8 L94s
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Holdings
Item type Current library Call number Status Barcode
Books Books FEU - Cavite Higher Education HED Library 658.8 L94s (Browse shelf(Opens below)) Available HED4854

Includes index

English

6

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