Measuring marketing 103 key metrics every marketer needs / John Davis.

By: Material type: TextTextPublication details: Singapore : John Wiley & Sons, 2007.Description: xvii, 408 p.: ill; 26 cmContent type:
  • Text
Media type:
  • Unmediated
Carrier type:
  • Volume
ISBN:
  • 0-470-82132-9
LOC classification:
  • 658.8 D28m
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Holdings
Item type Current library Call number Status Barcode
Books Books FEU - Cavite Higher Education HED Library 658.8 D28m (Browse shelf(Opens below)) Available HED0521

Includes index

English

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